guide
What is Findable (파인더블)?
Findable (파인더블) is a GEO service that measures how Korean brands appear in AI answers such as ChatGPT and Naver AI Briefing, and helps improve them. Its official site is findable.co.kr.
Read the source and methodFindable · GEO service
Make AI answer about your brand first.
We don't just measure. We diagnose Naver too, and show you exactly what to fix.
Your brand's share of voice in AI answers, diagnosed in 3 minutes.
Engines covered
Live · running now
We only talk about what we measured
Selected · KAIST OverEdge 2026
Grand Prize · Generative AI Competition
Published K-GEO-Bench open dataset
These are factual selection and award references, not endorsements, sponsorships, or partnerships.
Where the team behind Findable has run marketing
서울특별시 서울윈터페스타남양주시 광복 80주년 기념행사구미시 산단페스티벌워터밤 페스티벌전지적 독자 시점 IP 팝업코빗
Marketing work delivered by Indigo Child, the company behind Findable. These are not Findable customers.
Findable Insights
Proof lives in the research we publish.
Findable Insights
What Does It Take for a Blog Post to Appear in Google Discover?
Indexing does not automatically place a post in Discover. This guide separates eligibility from exposure using Google’s official guidance.
Read the source and methodSEO·GEO Practical Guide
Does FAQ Schema Alone Improve AI Search Visibility?
FAQ schema describes visible questions and answers, but it does not guarantee Google or AI search exposure. This guide explains the checks and measurement order.
Read the source and methodTop global + Korean AI, diagnosed at once.
Global + Korean AI at once
From ChatGPT · Gemini · Claude · Perplexity answers to Naver AI Briefing and search exposure. Compare them with one consistent measurement model.
Autonomous agents, 24/7
AI agents handle measurement, analysis, and recommendations on their own. Marketers just review the results.
We don't just measure
We feed the analysis straight back into content, then re-measure. Citations stack up fast.
How Findable works
From measure to publish, all in Findable.
Measure
Just enter your domain.
We pull answers from 4 AI engines plus Naver and Daum search in parallel and return results within 3 minutes, tracking both Korean and English.
- 4 AI engines + Naver/Daum search exposure, collected in parallel
- Appearance rate: share of classified answers that verify the brand
- Tracks every Korean spelling variant, no misses
UI example · not measured data
$ findable audit your-brand.co.kr
✓ ChatGPT23s✓ Gemini19s✓ Claude27s✓ Perplexity21s
→ Only successful responses count toward the score
Analyze
Every Korean variant, covered.
The short English name, the full English name, the Korean name. We auto-merge every spelling of the same brand. The edge global GEO tools can't match.
- Cited domains tracked down to the URL
- 5-axis scoring system (planned v1.5)
- Auto-classified by industry (K-beauty · D2C · B2B · Korea HQ)
Our BrandOURBRAND · Our
Rival ARIVAL-A · RivalA
Rival BRIVAL-B · RivalB
→ Korean names and aliases resolved into one entity
Recommend
Verified actions, not guesses.
We prioritize three actions from GEO research and the sources found in your actual answers, starting with missing citations, quotations, and statistics.
- Top 3 actions: priority · expected impact · difficulty
- Industry-specific guides (K-beauty · Korea HQ · domestic D2C)
- Monthly auto report (Notion · Google Docs) — coming soon
01Cite peer-reviewed sourcesHigh
02Add quotation patternsHigh
03Inject Korean statisticsMedium
PublishIn progress
Apply with one click.
We're building the ability to push recommendations straight to Cafe24 · Naver Smart Store · WordPress — formatted for AI to cite, then re-measured.
- One-click publish: Cafe24 · Naver · WordPress
- Auto K-beauty tone & manner review
- AI answer → purchase conversion tracking
Cafe24○ In progress
Naver Smart Store○ In progress
WordPress○ In progress
Shopify○ Under review
GEO guide
SEO and GEO, answered
Start with the measurement scope and score definitions. Disconnected engines are never counted as successful answers.
Read the K-GEO Bench research →What is Findable?
Findable is a generative engine optimization platform that measures how often AI answers mention your brand, what they say, and which sources they cite. It turns the result into a dashboard, a technical report, and prioritized content actions.
How is GEO different from SEO?
SEO improves visibility and ranking on search result pages. GEO improves whether generative AI systems recognize, mention, and cite your brand when composing an answer. The channels overlap, but their scores are not interchangeable.
Which AI engines do you measure?
The supported scope is AI answers from ChatGPT, Claude, Perplexity and Gemini, Naver AI Briefing, and Naver/Daum search exposure counted separately from AI answers. Only successful connected responses contribute to a score; disconnected and failed attempts remain visible but are excluded from the denominator.
What do the scores mean?
The GEO composite combines recognition, sentiment, citation quality, competitive position, and an AI and search appearance rate. The AI-only answer rate counts confirmed brand mentions among adjudicated brand-question AI answers. The stored AI and search appearance rate also includes Naver and Daum search exposure. These are different metrics, not duplicate headline scores.
What can I do after a measurement?
Review the AI excerpts and sources in the dashboard, compare runs in measurement history, and use the action queue to prioritize fixes. Saved tracking questions accumulate results on the next measurement.
Ads burn. GEO compounds.
Search ads and SEO exist only while you keep paying. Stop, and your visibility disappears. That's rent. GEO is different. Once you make AI cite you accurately and often, that visibility carries into the next answer and the next model. Not a burn rate, but equity that accrues to your brand.
Borrowed visibility (Rent)
Search ads · banners: gone the moment you stop paying
Same money, same slot, every month (no compounding)
Reset whenever the platform changes its rules
Performance = this month's spend
Accruing visibility (Equity)
AI citation assets: accrued consistency stays as answers change
The more it accrues, the likelier you're cited (est. compounding)
Brand-fact consistency transfers even as engines change
Performance = the AI trust you've built up
The brand that starts now becomes the default answer a year from now. Stop renting. Start building equity.
Start freeInsights
Your brand's share of voice, at a glance.
Every time AI engines answer, see how often your brand and competitors get cited.
Share of Voice
Brand citation rate across 7 AI engines
Measured5 K-beauty brands · 2026-05
ChatGPT
89%
Claude
65%
Perplexity
86%
Gemini
84%
HyperCLOVA
81%
네이버
92% · n=3
다음
41%
Same brands, but 네이버 92% vs 다음 41% — a 51pt spread across engines
View the dataset →Sources
AI barely reads your homepage.
When we measure it, the sources AI leans on are mostly Naver blogs and wikis. That's where the work actually is.
Citation Sources
What AI reads before it talks about your brand
Measured153 citations · 2026-05
blog.naver.com95 · 62%
UGCnamu.wiki22 · 14%
Wikiwww.instiz.net6 · 4%
UGCv.daum.net5 · 3%
Newsthewiki.kr4 · 3%
Wikiwww.youtube.com4 · 3%
VideoAmong the top cited sources, owned domains are just 3% — fixing your own site alone rarely moves the answer.
View the dataset →Start in 3 minutes
How does AI answer about
your brand right now?
Just your email, done in 3 minutes. No card required.